EtsyMargin

Seller fee guide

Etsy vs Shopify vs Amazon Fees

Etsy, Shopify, and Amazon charge sellers in different ways. This guide stays neutral and avoids unsupported exact claims: EtsyMargin focuses on marketplace fee planning for Etsy, while Shopify and Amazon usually require separate assumptions for subscriptions, payment processing, referral fees, fulfillment, or app costs.

Etsy

Marketplace-style fees often include listing, transaction, payment processing, and optional offsite ads assumptions.

Shopify

Costs often combine a store subscription, payment processing, apps, themes, and traffic acquisition.

Amazon

Fee planning can involve referral fees, fulfillment choices, storage, returns, and category-specific rules.

How to compare platforms fairly

Start with the same product cost, shipping cost, average order value, and expected return or ad assumptions. Then compare both percentage fees and fixed costs. A platform with lower transaction fees may still be more expensive if it requires paid apps, paid acquisition, or fulfillment services to reach the same sales volume.

EtsyMargin.com is an independent tool and is not affiliated with Etsy. Fee estimates are for planning purposes only. Last reviewed 2026-05-08. Always verify current fees with Etsy's official fee documentation.